Pro Life on Campus | What’s the logo about?

ProLifeOnCampus Logo

ProLifeOnCampus Logo

You may have been wondering about the Pro Life on Campus logo.  This logo tells the simple story of what we are doing with our campus outreach project (GAP) at CBR:

Winning Hearts … Changing Minds … Saving Lives

These achievements are represented by the three icons that you see:

  • The first is a heart, representing emotion.  Any salesman will tell you that the first step toward achieving behavior change is to touch the emotions of your audience.  They have to care about it; they have to think it’s important.  When people see our display, they are suddenly aware of a victim they had been taught to ignore (the defenseless baby) and an injustice they had been taught to trivialize.
  • Next is a head, representing reason.  Using our display to start the conversation, we are able to engage the minds of students.  As pro-choice students and others repeat back the mantra of a pro-death culture, we ask questions to clarify the confusion in their minds.  We help them see that their justifications for abortion are no more compelling that the justifications given by the purveyors of slavery, the Holocaust, and the many other forms of systematic injustice.  They have been taught to hate these other forms of injustice; reason demands they hate abortion in the same way.
  • Next is the baby’s hand, representing lives saved.  The first time I saw CBR’s campus outreach project was at the University of Tennessee in 1998.  We know of 9 babies lives that were saved.  One of them is now featured in a GAP sign that is shown all over the world.  Fr. Frank Pavone of Priests for Life says this project is “saving babies like nothing the pro-life movement has ever seen.”

The text on the logo, Pro Life on Campus, points people to our website, www.ProLifeOnCampus.com.  So now you know!

To win hearts, change minds, and save lives, we need your help!  If you click here and give $5 or more, I’ll send you a Precious Feet lapel pin!

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